Gamer Spotlight: Jeff Akervik

Jeff Akervik (Creative Director, Game Informer)

Born and raised in Cottage Grove, Minnesota, Jeff attended the University of Minnesota majoring in Graphic Design. After graduating in 2003 he did all sorts of design work for everything from small businesses to Fortune 500 companies. In 2008 he landed a design job at his hometown publication, Game Informer. Two years into working at GI he was promoted to Creative Director where he now oversees the look of the brand and all of it’s outlets, from the magazine and website to their social media pages.

When he’s not working, Jeff spends time with his two children Josephine (7) and Zelda (4) and his wife of almost 12 years, Alexis, whom he says are his absolute pride and joy.

What is the first video game that you remember playing?

“The very first video game I remember playing was Space Invaders on the Atari 2600. Absolutely blew my mind.”

What are your favorite games of all time?

“My favorite video games of all time are The Last of Us, The Legend of Zelda: Breath of the Wild, The Legend of Zelda: Ocarina of Time, and Borderlands.”

Which hobbies or pastimes do you enjoy besides gaming?

“Outside of gaming, I enjoy watching sports (go Gophers), working out, catching up on our favorite tv shows, beer tasting, listening to music, and getting up to the North Shore with my family as often as we can.”

Do you and your children play video games together?

“I do play games with my two daughters, but not nearly as much as I’d like. Seeing the joy games provide them is, without question, one of my favorite aspects of sharing this hobby with them.”

How do you make time for gaming with a busy family life and career?

“Honestly, making time for gaming while balancing the demands of my career and family has been a challenge. I have to be much more intentional with setting aside time to game and schedule it ahead of time, otherwise it usually just doesn’t happen. So I’ve worked with my wife to develop a schedule where we each get blocks of time throughout the week to do whatever we’d like without having to worry about taking care of the kids. Because as any parent knows, finding true alone time to devote to your own needs can be a constant struggle. So the development of this schedule has allowed me to find some time every week to devote to gaming. And as the kids get older, these constraints will lessen, providing even more time.”

What is your proudest moment as a parent?

“My proudest moment as a parent was when I realized that despite the many challenges raising children present, I was meant to be a father. Growing up, I never had a strong desire to have children. In fact, there were many times I believed I’d be just fine being child free. Now seven years into raising kids, it’s undeniable the positives having my girls in my life has brought me and how much I truly enjoy the parenting experience. It’s made me a better, more well-rounded person, without question, and has taught me countless important lessons I would have missed had I not become a parent.”

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